Learn everything you need to know about the value digital video advertising can bring to your brand and why you should include it in your next marketing campaign!
With the upcoming death of the third-party cookie, many publishers and advertisers are looking for alternate solutions for reaching their ideal audiences. Read this article to find out why contextual video ad targeting is the best option for publishers.
Looking to get your brand into the lucrative mobile advertising market? Here's an in-depth guide to help you get started!
Google's MCM program allows almost any publisher to access GAM 360 and monetize with premium ad demand without much hassle. Read this article to learn more about this program and how to find the right MCM partner for your business.
Choosing between monetizing with stream or outstream video ads can be tricky for publishers. Here's an in-depth comparison of the two formats to help you decide.
Join our Ad Ops and Programmatic Specialist, Marco Baucal, as he shares how publishers can prioritize campaigns to specific mid-roll cue points straight from Google Ad Manager.
Learn everything you need to know about Digital Rights Management (DRM) and how publishers use it to protect their videos from theft.
Ad podding is an advanced advertising technique seasoned publishers use to maximize revenue. Learn more about the technology behind ad podding, how it works, and how to set it up in this article.
As of our latest update, publishers monetizing with outstream video ads can now opt to loop them indefinitely to maximize yield. Read this article to learn more about this change and how to set it up.
As of our latest update, publishers can take advantage of tag competitive bidding to maximize CPMs. Read this article to learn more about this feature and how to implement it.
