What Are Overlay Ads and Why They Are Effective
Overlay ads are an excellent way to build brand awareness and generate leads on a budget.
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January 22, 2021
What Is Narrowcasting and How You Can Use It to Grow Your Business
If you’re a small-to-mid-sized business trying to promote itself through mass media to broad audiences, you’re unnecessarily straining your budget. Narrowcasting is a much better option!
January 20, 2021
10 Best Viral Marketing Videos of Recent Times
Check out these viral advertising gems! From funny to serious, all of these picks are cream of the crop of the advertising world.
January 19, 2021
Video Advertising Guide to Ad Formats and Specifications for Publishers
Here's everything publishers need to know about the specifications and restrictions for various video ad formats.
January 13, 2021
Best Gaming Console Commercials — Our Top 10 Picks
In anticipation of the new gen Sony PS 5 and Microsoft Xbox Series X consoles, we've hand-picked 10 best gaming console commercials.
January 8, 2021
Everything You Need to Know About Behavioral Targeting in Advertising
Behavioral targeting is a powerful marketing tool advertisers use to deliver only the most relevant ads to their audiences. However, it is not without flaws.
December 15, 2020
Server-Side Ad Insertion: Advanced Solution to Ad Blocking
Server-side ad insertion is a method that helps publishers and advertisers circumvent ad blockers.
December 3, 2020
Everything You Need to Know About Rich Media Ads
With fewer and fewer users being willing to interact with traditional banner ads, many advertisers found themselves at an impasse. Luckily, rich media ads came as the perfect alternative and a breath of fresh air in the online advertising industry.
December 1, 2020
Everything Consumers Need to Know About False Advertising to Protect Themselves [With Examples]
Learn everything you need to know about false advertising and how consumers can protect themselves from falling victim to it.
November 26, 2020
Interesting Facts About Black Friday for Marketers
Is your brand in the midst of a Black Friday frenzy? Take a break and go over these facts about Black Friday!
November 19, 2020
